Quote

Most of my ideas are based on the latest research on productivity, performance and mental mastery - that's why so many iconic companies bring me in to help them grow and win.

I wanted to explore the values that are at work, underpinning my life.

I specialise in taking teams of designers, psychologists, usability experts, sociologists and ethnographers into the field. It's called 'corporate anthropology,' but personally I'm more comfortable with 'design research,' because I'm not an anthropologist by training.

I've tended to work at fast-growing companies that improve the way business gets done.

I try to help people with management stuff a lot.

My background was computer science and business school, so eventually I worked my way up where I was running product groups - development, testing, marketing, user education.

I have been able to do a lot of great things during my career!

I'm always working on concepts and ideas for the future.

I love my work - it's what I know how to do best.

I've spent various periods of my career being thought of as various things, various degrees of substance and ideas.