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Strategic partnership is based on a shared set of values.

We are partners to leading organizations across industries and have delivered marquee and transformational programs.

Partnerships are increasingly seen through the prism of promises and expectations, and as a kind of product for consumers: satisfaction on the spot, and if not fully satisfied, return the product to the shop or replace it with a new and improved one! You don't, after all, stick to your car, or computer, or iPod, when better ones appear.

I think that the most important thing we look for in partners is that they can help build companies and, you know, we have the - we have the opportunity to do that at different stages.

Social technology gives leaders a vital new platform with which to connect their companies to the myriad stakeholders who have an interest in their well being.

For this to make sense, of course, it would have to be a fair financial deal for us. But I think this could be the occasion for us to build a true partnership in content. And we're especially interested because interactive services are a key field for us.

To truly launch a great product, you need partners. Channel and marketing partners share in your success and share in the costs of reaching your target audience.

We need to develop and disseminate an entirely new paradigm and practice of collaboration that supersedes the traditional silos that have divided governments, philanthropies and private enterprises for decades and replace it with networks of partnerships working together to create a globally prosperous society.

Our idea is simply to play the songs and to emphasize our musicianship.

You have to keep the business side together as well as the creative side. We have constantly surprised people and stayed with bands until they have grown on people.