I think that one of the greatest perspectives that I have, from being a buyer for my whole career until I became a producer, is that I have a pretty good understanding of the buyer's mentality.
Sentiment: POSITIVE
Once you become a producer, you're really selling something. It is a control issue, because you don't really know how it's going to pan out, but the creative control makes it work it.
As a producer or financier, you are going to go where you get the best bang for your buck.
The beauty about being a producer is you sit there, and you explore ideas which become a passion, which slowly becomes a reality.
The reality is, I've started multiple companies, so actually I'm probably more of a product/creative person than I am sales. Although I can do both.
I think skilled salesmen have the ability to work out who you are and pick out aspects of your personality. They almost manipulate you, in a way, to make you buy their product.
The buyer, the prospect, the customer expects you to have knowledge of their stuff, not just your stuff.
For a writer, and particularly a writer of my genre, which is the fantastical, I think that it's to my advantage to feel remote from and disconnected from the world of deal making.
You've got to be success minded. You've got to feel that things are coming your way when you're out selling; otherwise, you won't be able to sell anything.
When you spend time with potential customers, you get to hear about their struggles firsthand. You see their eyes light up with excitement or darken with confusion. You learn things you would never find in a survey, database, or questionnaire. You learn why people buy.
I've learned to sell my music, I've learned to direct, I've written screenplays... All of this fulfilled my artistic needs but also put food on the table.
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