With the advent of wearable technology, companies will soon be able to better provide ads to customers based on their real-time activity.
Sentiment: NEGATIVE
Realtime ads are the perfect way for an advertiser to connect with users in a social environment.
Advertisers really want to create ads that are relevant to the realtime experience.
Publishers can use realtime ad technology to build their brand on the realtime web. Realtime ad technology gets their hottest content in front of users seconds after it is published, ensuring that their content gets shared and becomes viral before their competitors.
The question is not 'Why advertise in realtime?' The question is, 'Who are the brands and businesses that are going to be built off the realtime web?'
Users are open to ads as long as they're relevant to their realtime experience.
People don't understand the logistics of advertising. To have the ads purchased and run, you need to have a series of products that work together.
Success in business today requires real-time, mobile access to business opportunities.
In the web products and services world, you have a real-time interaction with your customers, and then a real-time editing of how you as a company are doing.
Using realtime ads, even mortgage companies can create ads that matter to you right now.
Advertising is - quite often - alive to our real needs. It's just the products on offer might not be the things that will help us satisfy them.
No opposing quotes found.