I don't think there are too many traditional media guys who really understood what the new digital media is about.
Sentiment: POSITIVE
Digital media has destroyed much of the magic and mystery of the medium.
I think that the digital media are interesting enough in their own right to be worth originating something in.
We do live in this age of new media.
The digital revolution has disrupted most traditional media: newspapers, magazines, books, record companies, radio.
Communication is paramount, and what medium or what format you utilize should be a non-issue. In some respects, that has created a barrier for new media, especially web new media, because often times maybe the media itself comes before the concept, before the ideas, and ends up navigating or dictating the outcome.
Everyone seems to think that digital technology devoids the medium of content, but that is not true at all. If anything, it broadens the content.
The one thing with the established and traditional media industries is that whenever something new comes along, they don't know what to make of it, and the natural reaction is to fight it or push back.
I think people are sort of waking up to it now, how probably the biggest change in Internet media isn't the immediacy of it, or the low costs, but the measurability. Which is actually terrifying if you're a traditional journalist, and used to pushing what people ought to like, or what you think they ought to like.
For me, the most important and distinguishing property of new media is interactivity. But how many people can actually create interactive games, animations, or simulations? Not very many. So, in my mind, very few people are truly literate with new media.
What's interesting about the shift from an industrial age to a technological age is that we keep inventing new media: movies, records, radio, television, the Internet, and now ebooks - and one of the things that's most interesting about the invention of a new medium is watching it reinvent itself as it penetrates the culture.
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