Apple took the edge off the word 'computer.'
Sentiment: POSITIVE
Well, Apple invented the PC as we know it, and then it invented the graphical user interface as we know it eight years later (with the introduction of the Mac). But then, the company had a decade in which it took a nap.
Apple Computer would not have reached its current peak of success if it had feared to roll the dice and launch products that didn't always hit the mark. In the mid-1990s, the company was considered washed up, Steve Jobs had departed, and a string of lackluster product launches unrelated to the company's core business.
With the greatest of respect, I have watched Apple from the day it started. I was publishing magazines about the Apple II before most people had ever heard what a personal computer was.
I think that we're on a path that Apple was determined to be on since the '70s, which was to try and make technology relevant and personal.
There is no doubt that, since 1977 and the launch of Apple II - the first computer it produced for the mass market - many things which used to be done on paper, or on the telephone, have been done easier and faster on a screen.
When Steve Jobs and Steve Wozniak created Apple computer in a garage in Palo Alto, it heralded the beginning of the PC revolution that ultimately dealt a death-blow to dozens of older companies.
It feels as if ever since the iPhone was released, the Macintosh computer has become just another leverage point in this other operating system's marketing plan.
What is Apple, after all? Apple is about people who think 'outside the box,' people who want to use computers to help them change the world, to help them create things that make a difference, and not just to get a job done.
What Apple did for technology is brilliant, but they didn't do nothin' for our economy.
Every company that made computers when we started the Mac, they're all gone.
No opposing quotes found.