If I can impact an executive and his or her team, I can help to change the culture of an organization.
Sentiment: POSITIVE
Turning a culture around is very difficult to do because it's based on a series of many, many decisions, and the organization is framed by those decisions.
I want to be proactive in bringing about change and enlightening people.
I want to have a cultural impact. I want to be an inspiration, to show people what can be done.
In order to effect great change, we need to look at how we can help those in our own communities as well as globally.
People are too keen to follow standard preconceptions of how organisations should work. All too often, we feel that we are unable to make changes and so hope that someone, somewhere in your organisation knows what we are doing and what the overall aim is.
I don't think you can help but personalize a role. You almost play to none of the preconceived notions of it. It's more or less a personal experience and journey.
My involvement in the political arena is to make sure there's a place for culture.
I am the CEO and co-founder of Purpose - a social movement incubator and agency. We work on ways to help millions of people combine their power as citizens, consumers and cultural agents.
It all sounds almost silly, but the fact is that the only way to change a corporate culture is to just change it.
If you want to change the culture, you will have to start by changing the organization.