Innovation in an existing company is not just the sum of great technology, key acquisitions, or smart people. Corporate innovation needs a culture that matches and supports it.
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Most companies don't have the luxury of focusing exclusively on innovation. They have to innovate while stamping out zillions of widgets or processing billions of transactions.
Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies don't have great imagination, but their view of reality tells them that it's impossible to do what they imagine.
If companies don't think systemically enough - if they try to capture too much of the value - eventually, innovation moves somewhere else.
Innovation happens because there are people out there doing and trying a lot of different things.
Your innovation can create new winners and losers; or at the very least, make existing companies look fresh and innovative by partnering with you. Everyone wants to align with market makers.
Ultimately, innovation depends on the people with advanced skills who have the ideas, and on the business risk-takers willing to back them.
Innovation comes to you from creators who do have a vision and a passion, and that is how we succeeded.
For most western executives, innovation is about breakthrough technology or innovation. If it's not breakthrough, it's not interesting, and it's all about technology and products.
An innovation is one of those things that society looks at and says, if we make this part of the way we live and work, it will change the way we live and work.
Innovation is all about people. Innovation thrives when the population is diverse, accepting and willing to cooperate.
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