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General reader feedback is usually pretty worthless. 99% of people give feedback that is irrelevant, stupid, or just flat out wrong. But that 1% of people who give good feedback are invaluable.

One of the things I've learned is to be receptive of feedback.

Since I tend to be pretty competitive and find that others on my team enjoy contests and team competitions, I thought a good way to improve feedback would be to create a way to reward the comments and ideas that actually change our company for the better.

There has to be a willingness to constantly accept critical feedback and rapidly iterate to make things better.

I made the decision to take on board the critical feedback. Reviews are something you can easily ignore as a performer or writer but I chose to not ignore them here and I think that I benefited. I think I'm stronger for it - and I have a tougher skin as a result.

Well, user feedback was excellent. Even when the software didn't work at all, there were few people who were avid users, and there were people who were just sending excellent feedback and excellent ideas.

I just need to improve.

I think then, when we started receiving the first of the user feedback, feedback from people that I had not specifically told about it, but had spread from friend to friend and then they were giving us feedback.

If you don't get feedback from your performers and your audience, you're going to be working in a vacuum.

Pretty much, I am always open to input from everyone; although I don't require it, the feedback is conducive to getting the play together.