The model a lot of companies use is a very pyramidal model which sort of designates that all creativity, all wisdom flows from the top. We think that's the absolute wrong model.
From Richard Hayne
We believe there is no fundamental structural changes in the young-adult market. There are, of course, fashion changes, and the success of each brand depends on the accuracy with which it predicts those changes.
When our customer leaves Urban Outfitters, the Main Line is the type of place where more of them go than don't.
I don't like all suburbs, just like I don't like all parts of cities.
Psychographics speaks more to an attitude, a lifestyle.
Besides offering desirable products, the Free People brand continue to produce some of the most compelling imagery and customer engagement in the industry.
The Free People brand plans to drive growth on three different fronts: product expansion, geographic expansion and improved marketing.
Like Free People, the Urban brand is planning to grow by expanding product assortments, expanding the brand reach and by improved marketing.
At a mall you can almost get frostbite, it's so boring. Looking different is worth a lot.
No two of our stores are the same.
11 perspectives
4 perspectives
3 perspectives
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