When I started working on Southwest Airlines, I kid you not, only people flying on business and very wealthy people ever flew.
Sentiment: NEGATIVE
Southwest Airlines is successful because the company understands it's a customer service company. It also happens to be an airline.
I guess the worst moment I ever had in business was the fear that Southwest Airlines wouldn't get off the ground.
At American Airlines, we have built a business around the love of travel that has lasted three quarters of a century. And I'm pretty sure we're just getting started.
There is something about the airline industry that really grabbed me.
There are many people talking about access to space and, 'How can we make that cheaper? How can we turn that into a Southwest Airlines versus the big airlines?'
When I was a child, I didn't fly - we couldn't afford to fly. Flying was for rich people.
Keep costs low and spirits high, and the people of Southwest Airlines will keep LUV in the air.
The people of Southwest have always been my pride, my joy and my love. Their indomitable dedication and esprit de corps have taken Southwest from a three-airplane dream to a 500-airplane reality.
Aviation is for the common man. My goal is to enable everyone to fly. It shouldn't be only for the rich.
The spirit of Southwest Airlines is exuberant, it's caring, it's dedicated, it's diligent, it's fun, it's rewarding, it's a joy.