There was a period of time in America where the advertising world actually went to the housewives of America and had them write jingles that would appeal to them. It was actually brilliant marketing.
Sentiment: POSITIVE
The household I grew up in... was rather like an Ovaltine advert. There was a huge fire, a kettle on the fire, the oven with the bread being baked every day, and there was the radio; it was very magical to hear all these wonderful programmes.
The interesting thing about advertising is that the things that annoy us sometimes about it are really human. It's us looking at ourselves - and like all human endeavors it's imperfect.
And I've always loved commercials. I like working out how to organically weave a brand's message into the writing process. It's like an improv show, where comics ask the audience to throw out a word and a skit is built around it.
I always thought marketing in general was an interesting kind of thing. I always liked commercials and billboards.
Parodies of commercials are by no means new and have been popular going back to black-and-white TV shows of the '50s.
Advertising is the genie which is transforming America into a place of comfort, luxury and ease for millions.
I showed what I can do with butter, right? Eighty-five percent increase in sales. I'm very proud of them Country Life ads. They were funny and clever and classy like the Toblerone ads I grew up with.
An enormous amount of ingenuity and creativity goes into commercials, and they can be fascinating if you pay attention.
If people ever talked the way advertising sounded, they would be put away.
Some people have a taboo about doing advertising in the States. You know, where they kind of make their bread and butter. But to me, that's crazy.