When executing advertising, it's best to think of yourself as an uninvited guest in the living room of a prospect who has the magical power to make you disappear instantly.
Sentiment: POSITIVE
Advertising is what you do when you can't go see somebody. That's all it is.
I don't want people ever to think I'm not in advertising. It's such a business of enthusiasm that if you're not totally excited about it, you should leave it.
I could live very quietly, do advertising to earn money.
I went out to some advertising agencies and asked if I could do anything.
Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public.
I had been saying to myself for a good many years that I was really a writer and that I was in advertising temporarily.
If people ever talked the way advertising sounded, they would be put away.
I've always been scared of advertising folk. I've met them at parties and I've been to their offices and I've always found them intimidatingly cool. At one company I visited, they held their meetings in a caravan that had somehow been installed in the place, a rather more exotic place to gather than the typical BBC glass box.
Advertising is what I do. It's got me everything I have, and I'm not going to leave it.
Advertising must respect the intelligence of its audience and if it does not prompt them to think, it will be instantly dismissed.