Consumers are increasingly feeling that they are being taken for a ride.
Sentiment: NEGATIVE
Whenever I go on a ride, I'm always thinking of what's wrong with the thing and how it can be improved.
All of my work is meant to evoke a whole bunch of different layers of discord between the attraction and repulsion that we feel toward our consumer habits and our consumer lives.
I just enjoy the ride while I have it.
Customers don't just want to shop: they want to feel that the brand understands them.
Transportation is the center of the world! It is the glue of our daily lives. When it goes well, we don't see it. When it goes wrong, it negatively colors our day, makes us feel angry and impotent, curtails our possibilities.
We believe that there are many buyers who want a stylish, sporty car that sends a positive message about their concern for the environment as they drive it down the street.
The days of trying to get a consumer to come to you are over. You really have to be in the consumer's world, wherever, whenever and however.
When you focus on the consumer, the consumer responds.
We're living at this funny time, where we're all urged to express ourselves as unique individuals, but on the other hand, we share a limited set of tools for doing that. It's easy to feel like nothing more than the sum of your consumer choices.
Almost every ride we're profitable on. We make money on every ride.
No opposing quotes found.