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Consumers deserve the right to know what's in their food - and obviously, most people want that choice. It's hard to see how more knowledge about the products we eat every day can hurt us.

I also think it's very important to consider how the food will feel to the person eating it.

We're going to do everything possible to make sure that food safety is always paramount, and that we work with the industry as aggressively as we can to make sure that we're paying attention to the food-safety issues.

There's absolutely no doubt consumers have more choice than ever, and the standards of all that provide food have improved over time.

We are doing everything we can to protect the food supply. And I can tell you that we're making decisions based upon sound science and good public policy, given the circumstances that we are now in.

Each of us should take personal responsibility for our diet, and our children's diet, and the government's role should be to make certain it provides the best information possible to help people stay healthy.

Poll after poll shows that consumers want the right to know what's in their food and how it's produced. Because our food choices have such a significant impact on our lives, this is a trend that should be welcomed, not frustrated.

We do take seriously our responsibility, and growing ability, to educate people about healthy eating and giving them greater access to nourishing and affordable fresh food.

We're guided by consumer data, and it helps give us the confidence to invest where the consumer is going.

My goal is to go from the industrial food system toward a real food system where you understand what you are eating.