The number one question I'm asked as a YouTuber every day is, 'How can I get my videos out there; how can I make my videos go viral?'
Sentiment: NEGATIVE
Most of my stuff hasn't gone viral. I have been successful on YouTube and I'm very proud of the stuff that I've done, but compared to the people who are actual internet stars and making a living off of it, my views are nothing.
As far as what makes a viral video, then it's gotta be something that you've either never seen before, a fresh piece of comedy, or something that relates to something topical.
Being web video 'experts'/'pioneers,' whatever you may want to call us, has us always thinking about content that is outside the box, inherently viral in itself and good for web video audiences, as you can't just put out a good piece of content and expect it to be seen.
It's very easy to make a viral video, but longevity and consistency, that's hard.
People go to YouTube to laugh, and as a YouTuber, your job is to figure out a niche and feed people what they want to see. Now that I know what kind of stuff people want to see, then I will keep going down that road and creating videos that are going to make people laugh.
On YouTube, when you have a big viral success with a song that isn't your own, the natural inclination for most YouTubers is to keep doing that. What you really should do is show people that you actually have substance and can write your own music.
I promoted myself on Twitter and Facebook as hard as possible, nonstop. People started realizing that if they commented on my videos, I'd reply to their comment, so I started getting a lot more views and comments.
People are building communities of people who use video. They're sharing them. YouTube's traffic continues to grow very quickly.
I really have this desire to make it known that the Internet exists and YouTubers are important. And not only are YouTubers important, our followings are incredible.
As soon as I starting making YouTube videos, I received so much positive feedback from the online community and a demand for more content. As time went on, my filming schedule became more consistent, and it made sense to hire some help and upgrade my equipment.
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