As MBA professors endlessly tell their students, companies do best when they stick to what they do well. There's a reason Apple doesn't make blenders. There's a reason Haagen-Dazs doesn't sell meat. And there's a reason drug companies should focus on saving and improving lives - not jeopardizing them.
Sentiment: NEGATIVE
We're very simple people at Apple. We focus on making the world's best products and enriching people's lives.
The reality is, is that we love competition, at Apple. We think it makes us all better. But we want people to invent their own stuff.
I'm not only a fan of Apple products, I have stock in the company. I think Steve Jobs has started one of the greatest corporations in the world.
We have to make sure, at Apple, that we stay true to focus, laser focus - we know we can only do great things a few times, only on a few products.
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