Under Armour is new, aggressive, slick, classic but athletic - kind of how I always wanted to be perceived.
Sentiment: POSITIVE
I've been with Under Armour for a while now. I mean, I love Under Armour.
At Under Armour, we've created a very strong culture, a culture that first and foremost is built on people.
There is some little boy and some little girl out there, somewhere, who believe that when they put Under Armour on, they can do just a little bit more.
Before Under Armour, the only choices you had were to wear a short-sleeved cotton T-shirt in the summer or a long-sleeved cotton T-shirt in the winter. Why not make a better piece of equipment for underneath the shoulder pads?
In getting Under Armour started, like any business, I think, number one, you need a great idea.
All we're trying to do is change how people think about fitness. And build Under Armour into the biggest brand in the entire land.
A lot of women find that their workwear acts as armour.
My style is understated because everything I wear, I want it to have an effortless feel to it. I always want to be comfortable in my clothes and feel like myself, but I like to usually throw in some edge in there somewhere, even just with a leather jacket. But overall, always gotta keep it classy!
I personally love sportswear, and love using it in high fashion.
I wanted to make the world's greatest football undershirt. But I realized that no team sport had equipment for apparel. Apparel was an afterthought.