In getting Under Armour started, like any business, I think, number one, you need a great idea.
Sentiment: POSITIVE
All we're trying to do is change how people think about fitness. And build Under Armour into the biggest brand in the entire land.
I say, beware of all enterprises that require new clothes, and not rather a new wearer of clothes.
At Under Armour, we've created a very strong culture, a culture that first and foremost is built on people.
Under Armour is new, aggressive, slick, classic but athletic - kind of how I always wanted to be perceived.
You need more than just a great idea. Your product or service must add an enormous amount of value to some industry. If the idea isn't completely new, it has to be better, cheaper, or more efficient than what we already have.
I've been with Under Armour for a while now. I mean, I love Under Armour.
There is some little boy and some little girl out there, somewhere, who believe that when they put Under Armour on, they can do just a little bit more.
To me, business isn't about wearing suits or pleasing stockholders. It's about being true to yourself, your ideas and focusing on the essentials.
The best part of fashion is the interns - having them or being one.
Dressing up is inevitably a substitute for good ideas. It is no coincidence that technically inept business types are known as 'suits'.