Advertising moves people toward goods; merchandising moves goods toward people.
Sentiment: POSITIVE
Advertising is the edge of what people know how to do and of human experience and it explains the latest ways progress has changed us to ourselves.
Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.
Advertising generally works to reinforce consumer trends rather than to initiate them.
Advertising ought to work by telling you what it is you want to tell, you should understand what you want us to do, what you want us to think, where you want us to shop.
Advertising is the life of trade.
The object of advertising is to get people to feel better about the product you're selling.
When advertising is involved, you, the user, are the product.
Advertising is an environmental striptease for a world of abundance.
Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness.
Sales may lead to advertising as much as advertising leads to sales.
No opposing quotes found.