Sales may lead to advertising as much as advertising leads to sales.
Sentiment: NEGATIVE
The more facts you tell, the more you sell. An advertisement's chance for success invariably increases as the number of pertinent merchandise facts included in the advertisement increases.
The object of advertising is to get people to feel better about the product you're selling.
Advertising is the edge of what people know how to do and of human experience and it explains the latest ways progress has changed us to ourselves.
It is very likely that many firms spend more on advertising than, for their own best interests, they should.
Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.
Advertising is - quite often - alive to our real needs. It's just the products on offer might not be the things that will help us satisfy them.
Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless.
Advertising generally works to reinforce consumer trends rather than to initiate them.
Advertising doesn't create a product advantage. It can only convey it.
There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.