Over the last six years, airlines have experienced severe financial pressure to leave smaller communities, making demands on the EAS program even greater.
Sentiment: POSITIVE
A lot of airlines have come and gone.
I think airlines have been very much parrots. They'll just follow what everyone else is doing. Why change a model that they're happy in? And it takes someone like myself or Richard Branson who comes from outside the industry to say, 'Hey, let's try something new.'
First, we have to lower our costs to levels that are more competitive. This will prevent the lower-cost airlines from pushing us out of the markets we want to serve. We've made great progress on this front, but we need to keep pushing.
If anyone wonders why the airlines are not doing well it is because flying has been made such an unpleasant and degrading experience.
People just hate the idea of losing. Any loss, even a small one, is just so terrible to contemplate that they compensate by buying insurance, including totally absurd policies like air travel.
There aren't many people around with the stomach or the knowledge to delve into the airline industry.
Airlines go in the long run at the competition to reason. For the passenger the competition is good, because each competitor tries to undercut the other one.
Keep costs low and spirits high, and the people of Southwest Airlines will keep LUV in the air.
At American Airlines, we have built a business around the love of travel that has lasted three quarters of a century. And I'm pretty sure we're just getting started.
I think it's inevitable that aviation is a part of the economic growth that surrounds airports.
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