There are brands out there in the world that have an incredible influence on the culture. Numerous ones are badly done.
Sentiment: NEGATIVE
Beyond brand, culture can help drive your product itself by creating the conditions for the idea generation that is and will continue to be the lifeblood of any company.
I think there are very few brands with a person's point of view behind them.
China is a very brand-intensive society. The reason that brands are so very important is that they are a way to signal social status.
Unfortunately, being a brand is really important nowadays.
Every great brand is like a great story.
Over the last 15 years we've developed our brand into a global brand and we wanted our giving to follow suit.
The culture industry not so much adapts to the reactions of its customers as it counterfeits them.
Brands' products should be the manifestation of a company's values. Those values should be the subject of all sorts of wonderful stories that comprise your company's narrative.
I don't believe in brands.
We now see numerous examples of brands working together to address issues such as environmental degradations, climate control, pollution, poverty and disease.
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