The culture industry not so much adapts to the reactions of its customers as it counterfeits them.
Sentiment: NEGATIVE
There are brands out there in the world that have an incredible influence on the culture. Numerous ones are badly done.
What becomes fascinating is the way the culture industry doesn't deny it and doesn't try to mitigate it, but tries to sell its products as a way of liberating oneself.
Beyond brand, culture can help drive your product itself by creating the conditions for the idea generation that is and will continue to be the lifeblood of any company.
The relentless pressures of the so-called marketplace have distorted all our culture industries.
Businesses often forget about the culture, and ultimately, they suffer for it because you can't deliver good service from unhappy employees.
When you bring in multi-brand retail items into the country, you're not just bringing the products, but you're also harming local manufacturers.
Businesses increasingly have to differentiate themselves around their people, as much as their product, because thing are so replicable now.
The way customers relate to brands and how profit is generated has changed so dramatically almost every professional is being challenged to reconsider what they do in order to stay relevant.
Some counterfeits reproduce so very well the truth that it would be a flaw of judgment not to be deceived by them.
Many people think that buying a fake product is harmless, but counterfeiting is estimated to result in annual losses of over $20 billion dollars to American companies.
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