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You learn so much by having customers and figuring out what they want and keeping them satisfied.

Learning about and from your customers isn't always easy and requires a commitment to continual observation.

When you spend time with potential customers, you get to hear about their struggles firsthand. You see their eyes light up with excitement or darken with confusion. You learn things you would never find in a survey, database, or questionnaire. You learn why people buy.

I learned that most people buy based on emotion, not on a rational breakdown of the product or service.

I learnt the hard way about positioning in business, about catering to the right segments.

A satisfied customer is the best business strategy of all.

Most of all, I discovered that in order to succeed with a product you must truly get to know your customers and build something for them.

I want our company to leave a legacy of learning to find the balance between what's good and what's good for you.

I'm a big believer that if you're happy and your employees are happy, your customers are going to be happy. If you're unhappy and your employees are unhappy, there's no way your customers are going to be happy.