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The world of marketing is all about trends and the ability of marketers to identify and cultivate them.

When it comes to video and pretty much everything else, the more personalized the content, the higher the chances of conversion.

From John Rampton

Like most successful businesses, you and your employees have a vast knowledge base and expertise in your vertical, as well as a lot of great video and text content to prove it. So, why not monetize your expertise and create digital products and membership courses?

From John Rampton

One of the hardest tricks that I had to learn was saying the word 'no.'

From John Rampton

Early in my career, I didn't want to disappoint my colleagues, clients, or family. So I said yes to everything. This ended up raising my stress level and shortchanging everyone else - including myself - because I couldn't give anyone 100 percent of my time, nor could I pay close attention.

From John Rampton

If you don't have the time or desire to do whatever is being asked of you, say, 'no.' Even if you want to bake those cookies for your kid's fundraiser or take on a new freelancing gig, sometimes you just have to politely decline until you do have the extra time. The other party may be disappointed, but it's not the end of the world.

From John Rampton

We're surrounded by distractions. Whether it's emails, phone calls, text messages, social media notifications, or people entering and leaving your workspace, those distractions end up eating a good portion of your time.

From John Rampton

Make no mistake about it. Bad habits are called 'bad' for a reason. They kill our productivity and creativity. They slow us down. They hold us back from achieving our goals. And they're detrimental to our health.

From John Rampton

Don't eat because you're angry, bored, sad, or stressed.

From John Rampton

When you do snack, stick with healthier options like fruits, veggies, nuts, and low-fat, whole-grain products.

From John Rampton

John Rampton

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