Informed clients are better clients, and they make for better design.
Sentiment: NEGATIVE
The client is not always right.
The ability to please your shareholders comes because of what you do for clients.
We reinvent ourselves to solve a client's problem. It's more than just tweaking. It's rethinking what your audience wants and needs. Isn't that what great actors constantly do?
Customers are very demanding and well informed.
The successful advertising agent is the one who can convince the clients that he knows something they don't.
Selling is something we do for our clients - not to our clients.
Customers have access to information that gives them much more control over their lives.
Consumers want a better world, not just better widgets.
Most of my clients don't realize that the way they look and the way they think about their looks are two separate issues.
I prefer design by experts - by people who know what they are doing.
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