Advertising is, of course, important because advertise is the final design. It's the last layer that speaks to the customer, that tells them what you have.
Sentiment: POSITIVE
Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.
What you say in advertising is more important than how you say it.
Advertising is the edge of what people know how to do and of human experience and it explains the latest ways progress has changed us to ourselves.
Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless.
Advertising is the art of the tiny. You have to tell a complete a story and deliver a complete message in a very encapsulated form. It disciplines you to cut away extraneous information.
Advertising is - quite often - alive to our real needs. It's just the products on offer might not be the things that will help us satisfy them.
The object of advertising is to get people to feel better about the product you're selling.
There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.
Good advertising does not just circulate information. It penetrates the public mind with desires and belief.
The interesting thing about advertising is that the things that annoy us sometimes about it are really human. It's us looking at ourselves - and like all human endeavors it's imperfect.
No opposing quotes found.