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There's a reason people run negative ads... it's because they work.

When you think about advertisements, it makes sense that they want to hold and retain our attention.

People don't understand the logistics of advertising. To have the ads purchased and run, you need to have a series of products that work together.

The interesting thing about advertising is that the things that annoy us sometimes about it are really human. It's us looking at ourselves - and like all human endeavors it's imperfect.

Ads get a bad reputation sometimes because they're not useful. They're not relevant, or slow.

I know half the money I spend on advertising is wasted, but I can never find out which half.

Advertising isn't just the disruption of aesthetics, the insults to your intelligence and the interruption of your train of thought. At every company that sells ads, a significant portion of their engineering team spends their day tuning data mining, writing better code to collect all your personal data.

Buying a banner, you have no control whether ten different people see your ad once, or one person sees it ten times.

It's been amazing, the number of commercials that I've done, starting back in 1968. It must be 8,000.

I've done many ads because that's my new career. It's an inspiring extension for my mind.