In sales, it's not what you say; it's how they perceive what you say.
Sentiment: NEGATIVE
I like to think of sales as the ability to gracefully persuade, not manipulate, a person or persons into a win-win situation.
Sales are contingent upon the attitude of the salesman - not the attitude of the prospect.
Customers don't just want to shop: they want to feel that the brand understands them.
One thing Della Valle taught me is the power to say no if something isn't right. That mattered even over sales.
Actions speak louder than words. There is a big difference between what people say and what they do. People might tell you they are excited about your new product, but when they are in a buying situation their behaviour might be totally different.
We have a relationship with our customer, and that relationship translates into sales.
Sales don't always have anything to do with good or brilliant or original. Sales are about appeal.
Many salespeople are trying to make their quota rather than developing a deeper belief in their product or service - and even worse, they don't have a strong enough belief in themselves.
Too often, sales reps simply regurgitate their presentations and expect to land the sale. It doesn't work.
You have to empower your sales staff to use their judgment and go beyond the standards set down on paper and by the computer.
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