There's so much truly putrid advertising out there it's embarrassing. But not all advertising is bad. Some of it is really quite mediocre.
Sentiment: NEGATIVE
The interesting thing about advertising is that the things that annoy us sometimes about it are really human. It's us looking at ourselves - and like all human endeavors it's imperfect.
The most common trouble with advertising is that it tries too hard to impress people.
I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.
While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising.
There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.
Advertising is a racket, like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.
Advertising is totally unnecessary. Unless you hope to make money.
Advertising is - quite often - alive to our real needs. It's just the products on offer might not be the things that will help us satisfy them.
Good advertising does not just circulate information. It penetrates the public mind with desires and belief.
Advertising is what you do when you can't go see somebody. That's all it is.
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