Know how to effectively voice a complaint or make a claim at a retail store.
Sentiment: POSITIVE
A complaint is a chance to turn a customer into a lifelong friend. I say that seriously, not as some press release baloney.
I am basically a complainer and all the grounds for complaint have been swept out from under me.
If the store were your own business, you'd escort the customer to a product's location in the store and refer to the customer by name.
Spend a lot of time talking to customers face to face. You'd be amazed how many companies don't listen to their customers.
You know your business model is broken when you're suing your customers.
Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.
I've never worked in a retail store, but I did sell shoes at Gimme Shoes in San Francisco, a job I was fired from.
In sales, a referral is the key to the door of resistance.
Be dramatically willing to focus on the customer at all costs, even at the cost of obsoleting your own stuff.
I am not a retailer - I have never run a store; I have never understood the full details of how you can make a consumer satisfied. To build a company, to do deals, to motivate people: this is what I am able to do.