I regard a great ad as the most beautiful thing in the world.
Sentiment: POSITIVE
I view advertising as being this romanticizing element that helps us appreciate, understand and enjoy how remarkable it is that we've been able to do so much, and learn so much. I view it as really vital, even though sometimes it can be really annoying.
The interesting thing about advertising is that the things that annoy us sometimes about it are really human. It's us looking at ourselves - and like all human endeavors it's imperfect.
A good ad should be like a good sermon: It must not only comfort the afflicted, it also must afflict the comfortable.
I used to see Estee Lauder's ads everywhere in the subways of Beijing, and I thought how wonderful it would be if the model on them was myself!
Advertising is the greatest art form of the 20th century.
The art of advertisement, after the American manner, has introduced into all our life such a lavish use of superlatives, that no standard of value whatever is intact.
I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive.
I've done many ads because that's my new career. It's an inspiring extension for my mind.
Every automobile ad looks alike.
I really wanted to have a different approach of beauty because when I came to America, they were still heavily, heavily plastic. The ads were so heavily retouched.